GLOBAL / REGIONAL / LOCAL EXPERIENCE

Home
Home
3-Singapore-Airland_f-cl
4-Tourism-Msia_f-cl
5-Zespri_f-cl_v2
Home
Home
Home
Home
Home
Home
14-Ikea_f-cl_v2
10-Sprite_f-cl_v2
Home
Home

TEAM

Ted Lim, Founder and Chief Creative Officer of DIFF Creative Consultants is one of Asia’s most respected creative leaders. The former Regional Chief Creative Officer at Dentsu Asia-Pacific worked from China to Australia to produce Innovative Business Solutions in the digital, social and experiential space that got people to stop, stare and share. Work that was different and made a difference from engagement to transaction.

More

Seong, Founder and Chief creative officer at Diff Creative Consultants. His career includes stints at Naga DDB, Lowe & Partners, Havas worldwide, McCann Kuala Lumpur as well as Dentsu Singapore. With experience in producing solutions in branding, design, digital, social and experiential across a wide category of businesses, locally and regionally.

More

THE WORK

14/01/2022
PROJECT REVOICE
ALS ASSOCIATION USA
Data-powered /
Audio Innovation / PR /
Social Media Marketing
(BWM Dentsu Australia)
13/01/2022
NO DETAIL TOO SMALL
SINGAPORE AIRLINES
Web Film / Design / PR /
Social Media Marketing
(Dentsu Mobius Singapore)
12/01/2022
AIR POLLUTION DISCOUNT
KOBAYASHI PHARMA (CHINA)
Data-driven / Mobile-first /
Direct Marketng /
Innovative Business Solution
(Dentsu China)
11/01/2022
REAL-TIME MOSAIC SELFIE
GLICO CHINA
Experiential / Mobile-first /
Youth Marketing / PR /
Social Media Marketing
(Dentsu China)
10/01/2022
ODDS
ADIDAS (INDIA)
Creative Strategy / Packaging Design /Integrated / PR /
Social Media Marketing
(Taproot Dentsu India)
09/01/2022
CLEAN LIGHT HAND SOAP
ZANTIIS (THAILAND)
Experiential / Health Education /
Product Design / PR /
Social Media Marketing
(Dentsu Plus Thailand)
09/01/2022
SINGLE BELIEF
GLENLIVET (TAIWAN)
Creative Strategy / Brand-building /
Film / Activation /
Integrated Marketing Campaign
(Dentsu Taiwan)
08/01/2022
iJACK
HUAWEI
Event Hijack /
Direct Marketing /
Innovative Business Solution
(Dentsu X Singapore)
07/01/2022
PEACE COLA
COCA-COLA
Packaging Design /PR /
Social Media Marketing
(Dentsu LHS Malaysia)

Home
CANNES LIONS
GRAND PRIX 2018
Home
D&AD
BLACK PENCIL 2019
Home
ONE SHOW BEST
OF DISCIPLINE 2019
FACEBOOK_276x230_2
FACEBOOK AWARD FOR
INNOVATION 2016
Home
CLIO AWARDS
GOLD 2018
Home
NEW YORK FESTIVALS
GRAND PRIZE 2019
Home
APAC EFFIE
GOLD 2019
Home
SPIKES ASIA
GRAND PRIX 2019
Home
ADFEST NETWORK
OF THE YEAR 2017/2018/2019
Home
CAMPAIGN BRIEF
ASIA MOST CREATIVE
NETWORK 2017/2018
Home
AD STARS
GRAND PRIX 2018
Home
LONDON INTERNATIONAL
AWARDS REGIONAL NETWORK OF
THE YEAR 2018

THE AWARDS

“Not only is Ted an outstanding creative person and inspiring leader, he is just an outstanding person. He’s...”

BOB SCARPELLI
DDB WORLDWIDE CHAIRMAN & CHIEF CREATIVE OFFICER

“Ted has brought true creativity and innovation to Dentsu in Asia. We deeply appreciate the transformative work..."

TAKAKI HIBINO
DENTSU AEGIS NETWORK ASIA-PACIFIC EXECUTIVE CHAIRMAN

“Ted is a rock-star creative, a singular talent. He knows how to make things happen and navigate the complexity of large creative...”

PRATIK THAKAR
COCA-COLA HEAD OF GLOBAL CREATIVE STRATEGY & INTEGRATED CONTENT

“You have been more than instrumental at Naga and a true adman dedicated to enhancing every ad...”

HENRY TAN
ASTRO GROUP CHIEF EXECUTIVE OFFICER

“Ted with his warm personality and gifted creative ideas helped my team and I to elevate the Perodua brand to a very...”

DATUK AMINAR RASHID
PERODUA CHIEF EXECUTIVE OFFICER

“Ted is perhaps one of my favourite creative directors. He is a very down-to-earth kind of person and is very in touch...”

PATRICK NATHAN
DIGI TELECOMMUNICATIONS HEAD OF MARKETING & STRATEGY





GET IN TOUCH TO MAKE A DIFFERENCE

Give us a call, or drop us an email.
Ted: +6017 6636032 / Seong: +6016 2249393